Campaigns & Creative Direction
First Name Only is a multidisciplinary exhibition exploring identity, ancestry, and self-definition beyond inherited labels. Through painting, photography, and installation, the work traces a personal and cultural lineage—honoring memory, grief, and transformation while reclaiming authorship of one’s own story.
First name only
paramount, bet+
Jona began as a Junior Graphic Designer within BET+ under Paramount, executing production-ready assets across web, mobile, and broadcast. Progressed into Art Director by leading visual systems that unified key art across platforms—OTT interfaces, TV promos, and large-format billboards. Directed concept-to-delivery pipelines, aligning typography, color, and composition to brand standards while elevating storytelling through cinematic visual language. Managed cross-functional collaboration with producers, marketers, and external vendors to ensure consistency, speed, and cultural accuracy at scale.
IYKYK is a private event series shaped through intentional creative direction—blending nightlife, culture, and visual storytelling into a cohesive, immersive experience. From concept to campaign, every detail is designed to feel exclusive, cinematic, and unforgettable.
IYKYK
ARt to Gogo
Art to Go-Go transforms public space into moving galleries—merging illustration, design, and cultural storytelling into accessible campaigns. As an artist, I shape the visual language—using bold, narrative-driven imagery to amplify history, identity, and community influence beyond traditional walls.
40ft.tall
40ft.Tall is a jewelry and adornment line rooted in history, legacy, and cultural memory. Created by Jona Monét, the brand transforms ancestral influence into wearable pieces that honor lineage, identity, and the act of carrying stories forward.
Contact.
byjonamonet@gmail.com